{"id":5242,"date":"2022-07-28T16:48:11","date_gmt":"2022-07-28T09:48:11","guid":{"rendered":"https:\/\/adtek.co\/bao-chi\/"},"modified":"2026-10-16T20:44:06","modified_gmt":"2026-10-16T13:44:06","slug":"press","status":"publish","type":"page","link":"https:\/\/adtek.agency\/en\/press\/","title":{"rendered":"B\u00e1o ch\u00ed"},"content":{"rendered":"

Adtek v\u00e0 nh\u00e0 s\u00e1ng l\u1eadp T\u00edn L\u00ea th\u01b0\u1eddng xuy\u00ean chia s\u1ebb g\u00f3c nh\u00ecn v\u1ec1 growth marketing, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, s\u1ef1 ki\u1ec7n chuy\u00ean ng\u00e0nh.<\/p>\n

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The Saigon Times \u00b7 07\/2026<\/p>\n

Kinh doanh tr\u00ean s\u00e0n TM\u0110T b\u01b0\u1edbc v\u00e0o th\u1eddi k\u1ef3 thanh l\u1ecdc ng\u01b0\u1eddi b\u00e1n<\/a><\/h2>\n

G\u00f3c nh\u00ecn c\u1ee7a CEO Adtek T\u00edn L\u00ea v\u1ec1 giai \u0111o\u1ea1n thanh l\u1ecdc ng\u01b0\u1eddi b\u00e1n tr\u00ean s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 nh\u1eefng \u0111i\u1ec1u nh\u00e0 b\u00e1n h\u00e0ng c\u1ea7n chu\u1ea9n b\u1ecb \u0111\u1ec3 tr\u1ee5 v\u1eefng.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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CafeBiz \u00b7 07\/2026<\/p>\n

Th\u1ef1c t\u1ebf m\u1edbi c\u1ee7a TM\u0110T v\u00e0 b\u00e0i to\u00e1n \u0111\u1ed5i t\u01b0 duy c\u1ee7a nh\u00e0 b\u00e1n h\u00e0ng<\/a><\/h2>\n

Khi cu\u1ed9c ch\u01a1i th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed chuy\u1ec3n t\u1eeb "ai b\u00e1n nhi\u1ec1u h\u01a1n" sang "ai v\u1eadn h\u00e0nh t\u1ed1t h\u01a1n", nh\u00e0 b\u00e1n h\u00e0ng c\u1ea7n nh\u00ecn TM\u0110T nh\u01b0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3 thay v\u00ec ch\u1ec9 l\u00e0 k\u00eanh b\u00e1n.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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CafeBiz \u00b7 03\/2025<\/p>\n

Chuy\u00ean gia: K\u1ef7 nguy\u00ean h\u00e0ng gi\u00e1 r\u1ebb s\u1ebd l\u00f9i d\u1ea7n, c\u00e1c s\u1ea3n ph\u1ea9m ch\u1ec9 s\u1ed1ng d\u1ef1a v\u00e0o c\u00e1c m\u00e3 gi\u1ea3m gi\u00e1 s\u1ebd 'ch\u1ebft'<\/a><\/h2>\n

\u00d4ng T\u00edn L\u00ea, CEO Adtek, nh\u1eadn \u0111\u1ecbnh giai \u0111o\u1ea1n h\u00e0ng gi\u00e1 r\u1ebb tr\u00ean s\u00e0n s\u1ebd chuy\u1ec3n sang h\u00e0ng ch\u1ea5t l\u01b0\u1ee3ng v\u1edbi m\u1ee9c gi\u00e1 h\u1ee3p l\u00fd. Nh\u00e0 b\u00e1n h\u00e0ng c\u1ea7n \u0111\u1ea7u t\u01b0 v\u00e0o s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 v\u00e0 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng thay v\u00ec ch\u1ec9 gi\u1ea3m gi\u00e1.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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Brands Vietnam \u00b7 2025<\/p>\n

K\u1ef7 nguy\u00ean h\u00e0ng gi\u00e1 r\u1ebb s\u1ebd l\u00f9i d\u1ea7n, chi\u1ebfn l\u01b0\u1ee3c n\u00e0o d\u00e0nh cho nh\u00e0 b\u00e1n h\u00e0ng?<\/a><\/h2>\n

Ph\u00e2n t\u00edch c\u1ee7a \u00f4ng T\u00edn L\u00ea v\u1ec1 vi\u1ec7c c\u00e1c s\u00e0n Shopee, TikTok Shop, Lazada t\u0103ng ph\u00ed v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 nh\u00e0 b\u00e1n h\u00e0ng x\u00e1c \u0111\u1ecbnh \u0111\u00fang ph\u00e2n kh\u00fac, x\u00e2y d\u1ef1ng l\u1ee3i th\u1ebf b\u1ec1n v\u1eefng.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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T\u1ea1p ch\u00ed Tri th\u1ee9c (Znews) \u00b7 2025<\/p>\n

Nh\u00e0 b\u00e1n h\u00e0ng ch\u1eadt v\u1eadt t\u00ecm h\u01b0\u1edbng \u0111i khi s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u0103ng ph\u00ed<\/a><\/h2>\n

Chuy\u00ean gia T\u00edn L\u00ea cho r\u1eb1ng vi\u1ec7c s\u00e0n t\u0103ng ph\u00ed l\u00e0 b\u01b0\u1edbc t\u1ea5t y\u1ebfu sau giai \u0111o\u1ea1n \u0111\u1ed1t ti\u1ec1n gi\u00e0nh th\u1ecb ph\u1ea7n, v\u00e0 khuy\u1ebfn ngh\u1ecb nh\u00e0 b\u00e1n h\u00e0ng t\u1eadp trung v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, h\u1eadu m\u00e3i v\u00e0 th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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Di\u1ec5n \u0111\u00e0n Doanh nghi\u1ec7p \u00b7 2023<\/p>\n

\u0110\u1ecbnh h\u00ecnh h\u01b0\u1edbng \u0111i cho t\u01b0\u01a1ng lai doanh nghi\u1ec7p n\u0103m 2024<\/a><\/h2>\n

\u00d4ng T\u00edn L\u00ea tham gia panel talk t\u1ea1i Trends Summit #02, chia s\u1ebb c\u00e1c v\u1ea5n \u0111\u1ec1 doanh nghi\u1ec7p c\u1ea7n gi\u1ea3i quy\u1ebft khi chuy\u1ec3n \u0111\u1ed5i n\u1ec1n t\u1ea3ng: chi\u1ebfn l\u01b0\u1ee3c s\u1ea3n ph\u1ea9m, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng online.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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Brands Vietnam \u00b7 2023<\/p>\n

4 th\u00e1ch th\u1ee9c khi kinh doanh m\u1ef9 ph\u1ea9m tr\u00ean th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/a><\/h2>\n

CEO Adtek ch\u1ec9 ra 4 b\u00e0i to\u00e1n c\u1ee7a doanh nghi\u1ec7p m\u1ef9 ph\u1ea9m tr\u00ean s\u00e0n: ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, gi\u1ea5y ph\u00e9p, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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Market Times<\/p>\n

Kh\u00f4ng ph\u1ea3i c\u1ee9 mang h\u00e0ng l\u00ean s\u00e0n TM\u0110T l\u00e0 c\u00f3 doanh thu: DN m\u1ef9 ph\u1ea9m Vi\u1ec7t x\u00e2y chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/a><\/h2>\n

Doanh nghi\u1ec7p m\u1ef9 ph\u1ea9m Vi\u1ec7t c\u1ea7n chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e2n vai r\u00f5 t\u1eebng k\u00eanh b\u00e1n tr\u00ean s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, thay v\u00ec ch\u1ec9 \u0111\u01b0a h\u00e0ng l\u00ean s\u00e0n.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

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Brands Vietnam (Brand Talks) \u00b7 2022<\/p>\n

Young Agencies #16: Adtek – Theo \u0111u\u1ed5i m\u00f4 h\u00ecnh Growth Marketing Agency, c\u00f3 c\u00f4ng m\u00e0i s\u1eaft c\u00f3 ng\u00e0y n\u00ean kim<\/a><\/h2>\n

B\u00e0i vi\u1ebft v\u00e0 podcast gi\u1edbi thi\u1ec7u Adtek trong series Young Agencies: m\u00f4 h\u00ecnh growth marketing agency, c\u00e1ch Adtek nh\u00ecn to\u00e0n b\u1ed9 b\u1ed9 m\u00e1y kinh doanh c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ea7u t\u01b0 x\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 t\u1eeb ng\u00e0y \u0111\u1ea7u.<\/p>\n

\u0110\u1ecdc b\u00e0i vi\u1ebft →<\/a><\/p>\n<\/div>\n

Press and speaker requests: contact@adtek.agency<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Adtek v\u00e0 nh\u00e0 s\u00e1ng l\u1eadp T\u00edn L\u00ea th\u01b0\u1eddng xuy\u00ean chia s\u1ebb g\u00f3c nh\u00ecn v\u1ec1 growth marketing, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, s\u1ef1 ki\u1ec7n chuy\u00ean ng\u00e0nh. The Saigon Times \u00b7 07\/2026 Kinh doanh tr\u00ean s\u00e0n TM\u0110T b\u01b0\u1edbc v\u00e0o th\u1eddi k\u1ef3 thanh l\u1ecdc ng\u01b0\u1eddi b\u00e1n G\u00f3c nh\u00ecn c\u1ee7a CEO […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_yoast_wpseo_title":"B\u00e1o ch\u00ed n\u00f3i v\u1ec1 Adtek: G\u00f3c nh\u00ecn Growth Marketing & TM\u0110T","_yoast_wpseo_metadesc":"Adtek tr\u00ean b\u00e1o ch\u00ed: c\u00e1c b\u00e0i ph\u1ecfng v\u1ea5n, ph\u00e2n t\u00edch c\u1ee7a nh\u00e0 s\u00e1ng l\u1eadp T\u00edn L\u00ea v\u1ec1 growth marketing v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed tr\u00ean CafeBiz, Brands Vietnam, Znews.","_yoast_wpseo_meta-robots-noindex":"","inline_featured_image":false,"footnotes":""},"class_list":["post-5242","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nB\u00e1o ch\u00ed n\u00f3i v\u1ec1 Adtek: 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