Blog

11.11 sale plan: a 30-day checklist for Shopee, TikTok Shop and 12.12

October 13, 2026

Tin Le

With marketplace fees at 6% and Vietnam's e-commerce market down to two big players, an 11.11 sale plan has to start from the breakeven discount. This 30-day checklist covers Shopee, TikTok Shop and the run into 12.12.

Digital marketing strategy for industrial real estate: attracting FDI investors through digital channels

October 06, 2026

Tin Le

Foreign investors shortlist industrial parks online long before they call a developer. This guide covers the data they need, the channels that work in each source market and how to measure results beyond lead count.

What Is AIO? How to Optimize Content So AI Cites You (2026 Update)

October 06, 2026

Tin Le

AIO is the work of getting your brand cited and described correctly in AI answers from Google AI Overviews, ChatGPT and Perplexity. Here is what the research says and a 7-step process to start.

68.9 Million AI Crawler Visits Reveal What Drives Visibility in AI Search

June 06, 2026

Uyên Mạc

A Duda dataset of 68.9 million AI crawler visits across 858,457 websites shows who crawls the web, why, and which website signals go along with more AI crawling.

Generative AI in marketing: tools, real examples and standout case studies

May 31, 2026

Uyên Mạc

How generative AI in marketing works in practice: market data, a 7-step rollout plan, five common tools and case studies from Bayer, Sage Publishing, Buzz Radar, Envidual and 24Sales.